Deliveroo Hungry Caterpillar

For this project, I was tasked to design a limited-edition snack kit for Deliveroo and Marks & Spencer. In collaboration with Eric Carle, the creator of the Very Hungry Caterpillar, the container was wrapped in Deliveroo’s teal, with the iconic food rider zipping around the cylinder. To add whimsy to the snack kit, I had a 3D printed caterpillar handle created to munch his way through the series of brightly coloured foods from the children’s book.

The cylinder art that was wrapped around the container— the challenge was in successfully combining the 2 very different art styles together without clashing.